Among the Disney four keys, which holds the highest priority?

In the context of Disney's operational philosophy, safety holds the highest priority among the four keys. This emphasis stems from the organization's commitment to providing a secure environment for guests, employees, and performers. By prioritizing safety, Disney ensures that all individuals on their premises can enjoy their experiences with peace of mind, free from concerns about hazards or accidents.

When safety is prioritized, it sets a foundation for the other keys—courtesy, show, and efficiency—to be effectively implemented. A safe environment makes it possible for cast members to interact courteously with guests, enhances the overall guest experience, and allows for the smooth execution of attractions and shows. Safety protocols and measures are consistently reinforced to foster a culture where protection and well-being come first, ultimately supporting Disney's mission to create magical experiences for everyone.